Pierre Johnson

Pierre Johnson's details

Pierre William Johnson

WFTO - World Fair Trade Organization


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Author's short biography:

Consultant in Fair Trade, Corporate Responsibility and Sustainable Development.

Coordinator of field programs for cooperatives in Mexico from 1997 to 1999. Consultant for NGOs in Mexico and the largest cooperatives in Brazil, for UNDP in Guatemala in 2003-2005. Creator in 2000 of the first international community of practice on fair trade. Author of 2 books and more studies on fair trade.

IFAT associate member.

With an extensive field and global experience of fair trade, sustainable development and certification issues, I advise compagnies, governements and non-profit organizations in the design or the development of strategies to develop their fair trade business, to include social responsability in their processes, or to communicate on best practices.
Pierre Johnson's publications

authors year title journal or book other lang type link
Johnson 2003 DIESS pp. 175   Spanish Report Link
Johnson 2003 DIESS pp. 175   French Report Link
Johnson 2001 Fair Trade - Proposal Notebook for the 21st century pp. 52 Original publication in French. Translation is not from the author. English Book Link
Johnson 2001 pp. 77 Ouvrage rédigé sur la base d'un travail collectif d'identification de propositions French Book Link
Jaffee, Candace Archer, Coscione, Varangis, Johnson, Reed, Edwards, Valkila, Varul, Doppler 2009     English Report  

Expertise Keywords: sustainable development, certification, standards, value chain, latin america, impact

Primary Expertise - Fair Trade Consulting
producer support, certification
Countries of expertise
Mexico, Guatemala, Brazil, Senegal, Mali, Burkina Faso, Benin
Additional information on expertise
Currently supporting the development of fair trade and responsible businesses with innovative models in Africa and Latin America.
Secondary Expertise - Fair Trade Research
Research interest
certification models, impact studies, chain of value
Countries of expertise
France, Italy, Mexico, Guatemala, Brazil
Additional information on expertise
Improving the relevancy of fair trade models, including standards, certification models, impact assesment and development strategies.

Re-emergence of certification models, including participatory guarantee systems as applied in organic agriculture movements.

Emergence and legitimacy of local fair trade networks.